Your next placements are
already in your records.
Past clients who stopped ordering. Expired job orders. Lost deals. Clients posting roles your firm has filled before. Kalm GTM finds that revenue and brings it back, in your name.
When hiring slows down, staffing owners feel it first. The job orders dry up. The phone stops ringing. The instinct is to chase new logos.
But the fastest revenue isn't new business. It's the clients who already know your firm, already approved your rates, already signed your agreements. They stopped ordering six months ago. Their last job order expired. They went with a competitor on one deal and nobody followed up.
Those clients are still hiring. Some of them are posting roles right now that look exactly like the ones your team filled before. They just haven't heard from you.
Audit. Pilot.
Retain.
Start with a free look at what's in your data. If the numbers make sense, run a pilot. If the pilot works, keep going.
Send a data export after a short NDA. Within 48 hours, you get back a count of lapsed clients, expired job orders, and lost deals, plus a conservative dollar range of what's recoverable.
Dormant clients get reactivation outreach in your name. Every week, past clients are matched against their live job postings, so every message has a real reason behind it. You approve each batch before anything sends.
Ongoing reactivation and weekly job-posting matching. Revenue is measured against a holdout group of uncontacted clients, so results are proven, not guessed. Month to month, cancel anytime.
What an audit looks like.
| Segment | Count | Historical Value | Recoverable Range |
|---|---|---|---|
| Lapsed clients (no order in 6+ months) | 34 | $420,000 | $21,000 - $63,000 |
| Expired job orders (unfilled or canceled) | 18 | $185,000 | $9,250 - $18,500 |
| Lost deals (quoted, not closed) | 12 | $140,000 | $4,200 - $11,200 |
| Total identified | 64 | $745,000 | $34,450 - $92,700 |
- Full segmentation of your client and job order history
- Data quality assessment: what's usable, what isn't
- Historical revenue per dormant segment
- Live job-posting scan of your lapsed clients
- Conservative recovery range with methodology
- Go/no-go recommendation
- Branded report with every number and its source
- List of past clients currently posting matching roles
- Segment-by-segment breakdown, not a single number
- Data quality notes, nothing hidden
- 30-minute walkthrough of the findings
- Honest recommendation: pilot or don't
Past clients, current openings.
For example: A logistics company placed 3 welders with your firm in 2024. This week, they posted 4 welding roles on Indeed. That's not a cold call. That's a reason to reach out, with something specific to say.
When there's a match, that client moves to the top of the outreach list with the posting details attached.
Your name. Your clients.
Your approval on everything.
- Identifies which past clients, expired orders, and lost deals are worth pursuing
- Flags clients who are actively posting roles you've filled before
- Writes follow-up messages in your voice
- Sends from your mailbox, on your domain
- Tracks results against a control group for real measurement
- Reviews and approves each batch before anything sends
- Answers warm replies within 24 hours
- Closes the deal (they already know you)
Start with a free look.
Then a fixed-price pilot.
The audit costs nothing. The pilot has a fixed price. The retainer is month to month.
Share a data export after a short NDA. 48 hours later, you'll know what's recoverable.
- Lapsed client count and past revenue
- Expired job order analysis
- Lost deal inventory
- Conservative recovery estimate
- No commitment, no credit card
Active reactivation of your dormant client base, with a full performance report at 90 days.
$6,500 founding rate for the first 2 clients, in exchange for a case study.
- Weekly outreach to dormant clients
- Job-posting match alerts
- Holdout group for real measurement
- Owner approval on every batch
- Sends from your mailbox, your domain
- Full 90-day performance report
What you provide: a data export from your ATS or CRM, batch approvals (a few minutes per week), and responses to warm replies. One onboarding call to align on voice and tone. That's your time commitment.
Guarantee: if the midpoint of the recoverable range is under $50,000, you'll hear it straight: don't run the pilot.
Costs: the $7,500 covers everything. No separate fees for tools, sending infrastructure, or data processing.
Everything in the pilot, ongoing. No contract, cancel anytime.
- All pilot features, ongoing
- Monthly performance reporting
- No contract, cancel anytime
NDA first. Always.
An NDA is signed before any data changes hands. Only the fields needed to write a message are processed by the AI and sending tools that run the campaigns. Your data is never sold, shared, or used to train models.
Outreach goes out from your own mailbox. Your clients see your name, not ours.
Data is deleted within 30 days after the engagement ends. Full details in the privacy policy.
Lauren spent three years as the only person running outbound at Bottom Line Concepts, on a $400/month tool budget with no sales team. That produced $5.2M in pipeline and $1M in closed revenue. Kalm GTM brings that same system-building to staffing owners, starting with the clients they've already won.